12+
- Chapter 1: Introduction
- Getting to know the world of phone sales
- The value of effective phone communication
- Chapter 2: Preparing for a Call
- Target audience analysis
- Development of personalized scripts
- Chapter 3: The Art of First Impressions
- Creating a Compelling Introduction
- Psychology of first contact
- Chapter 4: Secrets of a Successful Dialog
- Active listening and empathy
- Formulation of questions that open the dialog
- Chapter 5: Overcoming Objections
- Identifying typical objections
- Techniques of persuasion and overcoming doubts
- Chapter 6: Strategies for working with decision Makers
- How to attract the attention of decision makers
- Building trusting relationships with key people
- Chapter 7: Using Technology in Phone Sales
- Effective use of the CRM system
- Optimize your working hours with modern technologies
- Chapter 8: Evaluating and improving skills
- Analysis of call results
- Contingent training and development
- Chapter 9: Advanced Sales Strategies
- Upselling and cross-selling by phone
- Building long-term customer relationships
- Chapter 10: Ethics and Professionalism
- Compliance with ethical standards in phone sales
- Developing a professional reputation
- Conclusion: The Road to Excellence in Phone Sales
- Reflection on the path of development
- Setting new goals and objectives
- From the author